Shopping bag of the future
Great design combined with high tech features is what makes Torba Borba the best shopping bag in the world. Its futuristic design turns grocery shopping into a pleasure.
A motorised shopping trolley for the elderly to maintain independence in their daily errands. It promotes a healthier and happier life by enabling people to be active in their immediate environment. Thanks to its proprietary design, it provides greater stability, mobility and avoids bending.
Torba Borba is an electric shopping wheel bag that helps seniors to stay active by making shopping easy and fun.
That is an assistive shopping bag for seniors and the others.
How it was created
From the very beginning Torba Borba was created together with elderly people and with their needs in mind. Our designers worked on prototype solutions and built new versions addressing the comments of the target group.
Research
Conducted ethnographic research
Conducted user interviews
On-site observations in shopping centers
Participation in shopping trips
Market benchmark of shopping trolleys
Testing
Concept refined with 40 users through co-creation
Prototype verified with 15 users
Rental and co-ownership model designed with users
